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United Artists and Cinerama to Join Forces for Two Big Films

Aug. 15, 1962 - United Artists and Cinerama have made a deal whereby two major United Artists movies will be filmed in Cinerama. The pictures are “The Greatest Story Ever Told,” scheduled to begin next month, and “It’s a Mad, Mad, Mad, Mad World,” which has been before the cameras since April 26. “The Greatest Story Ever Told,” which will be directed by George Stevens, is based on Fulton Oursler’s book about the life of Christ. Carl Sandburg helped to write the screenplay. “It’s a Mad, Mad, Mad, Mad World” is a slapstick comedy directed by Stanley Kramer with wild automobile chases against a background of the West. Another likely candidate for Cinerama filming by United Artists would be “Hawaii,” which is expected to go into production in 1964. Fred Zinnemann will be the director.

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